Why is g2a so cheap?

If you ever wondered why stuff on g2a.com is so cheap, here’s the answer.

G2A is a marketplace, which means there’s plenty of sellers who compete with each other. To get as many buyers as possible, they offer lower prices. It’s as simple as that.

After all, we all love when we can get something for a lower price, right?

But where do sellers on g2a get their keys from?

(BTW: it’s always from developers and publishers, the keys can’t be generated by anyone else, they’re always legit.)

A lot of these folks are wholesalers. They purchase the keys straight from publishers and developers, and in bulk, so they usually get good discounts as an added bonus. This means they can offer buyers lower prices as a result.

Some sellers buy their stock in bundles or during sales and promos organized by various online stores. This way they can also offer a better price on g2a.com.

Sometimes someone just has a spare, unused key they no longer want. Say, they got it during a giveaway or they bought it in a bundle and then found out they already have the same game. Solution? Sell it on g2a.com, even if for very little. This is still profit, after all!

Finally, the developers and publishers themselves are often present on g2a.com, selling their products through their own storefronts on the marketplace. Here’s an interesting thing: Steam takes a cut of about 30% off each sale. G2A, on the other hand, only takes 10.8%, which gives sellers an opportunity to offer a better price to customers of the marketplace.

Hope this helps!